In a fast-changing real estate market, many buyers, sellers, and agents struggle to find honest guidance they can truly trust. The process can feel overwhelming—especially when you’re unsure where to start or who has your best interests at heart.

That’s where Ericka Lalka comes in. A wife of 28 years, mother of four, and grandmother to eight, Ericka leads with the same principles that guide her life—faith, integrity, and genuine service. With over 1,800 closed transactions and $1 billion in sales volume, she brings unmatched experience and care to every client she serves across Kennewick, Richland, Pasco, and the greater Tri-Cities area.

After helping build the largest real estate brokerage in the Tri-Cities—with more than 185 agents—and ranking in the top 1% of leadership within the Keller Williams franchise, Ericka launched PNW Collection Properties, a company designed to enhance brokerages, not compete with them. Through professional transaction coordination, social media marketing, and client outreach, her team empowers local realtors to deliver premium-level service at a fraction of the cost.

Whether working with first-time buyers, seasoned investors, or longtime clients, Ericka blends wisdom and warmth to make each real estate journey seamless and rewarding. Her background spans residential, luxury, new construction, land development, and commercial properties, including partnerships with the Pasco School District and City of Kennewick.

At the heart of it all, Ericka believes success begins with serving others. Alongside her husband, Damion Lalka, she continues to help clients and professionals thrive—proving that when business is rooted in faith, integrity becomes the ultimate advantage.